Johnnie Walker

Johnnie Walker is the No1 Scotch whisky in sales worldwide, being the emblem of personal progress for people who enjoy it, in more than 200 countries. The combination of commercial genius, devotion and knowledge of public need, has inspired three generations of Walkers to transform a small grocery into an international company which manages brands that today shape the market of Scotch whisky in a global scale.

Throughout almost 200 years of trading, John Walker’s original values of quality and consistency have been rigorously applied to the blending process of each whisky in the Johnnie Walker range.  Like John’s grandson, Alexander, a master of the art of blending, today’s specialists combine a first-class training, a natural talent and a Master Blender’s perceptive nose; all crucial when creating complex blends.

In 1908, the phrase “Born 1820 – Still Going Strong” appeared in the advertising campaign of Johnnie Walker. Almost 100 years later, the Johnnie Walker House continues to produce successful and innovative brands. The range of the modern and award-wining whiskies includes: Red Label®, Black Label®, Green Label™, Gold Label™, Blue Label™, Premier™ και Swing™.